bookmy.bike
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Privacy Policy

Your data.
Handled clearly.

This policy explains how BookMyBike, operated by Aapli Autofin Private Limited, collects, uses, shares, and protects information across the marketplace, CRM, and customer support flows.

Aapli Autofin Private LimitedCIN: U45100MH2023PTC413294ROC: RoC Mumbai

Privacy reader

One page. Clear controls. No legal maze.

Data sale

Never sold

Used only for marketplace, booking, finance, support, and compliance flows.

Location

Pricing only

District and pincode keep on-road pricing, dealer matching, and serviceability accurate.

Documents

Need based

Shared only with authorised fulfilment partners for identity and booking verification.

Control

30-day reply

Access, correction, deletion, and opt-out requests handled through privacy support.

Information We Collect

We collect personal details, usage records, transaction metadata, and preference choices.

We collect information that you provide directly when you interact with BookMyBike:

Personal Information

Full name, phone number, email address, date of birth, residential and work addresses, Aadhaar address (for identity verification during booking).

Device & Usage Data

Browser type, device model, OS, IP address, referral URLs, pages visited, session duration, and interaction events via analytics.

Financial Information

Payment transaction references, booking amounts, finance application details. We do not store card numbers or bank credentials directly.

Vehicle Preferences

Browsing history on our catalog, vehicle comparisons, saved favorites, quote requests, and booking records.

Information We Collect
How We Use Your Information

How We Use Your Information

Collected information keeps pricing, order fulfillment, finance, and support workflows running.

Your information enables us to deliver a personalised and accurate marketplace experience:

  • Provide accurate on-road pricing, RTO charges, and insurance estimates based on your location and vehicle selection.
  • Process vehicle quotes, bookings, deliveries, and post-delivery services.
  • Match you with authorised dealership partners who can fulfil your order.
  • Facilitate vehicle finance applications with our banking partners.
  • Send order updates, delivery notifications, and service reminders via WhatsApp and SMS.
  • Improve our platform experience, product recommendations, and search relevance.
  • Detect and prevent fraud, abuse, or unauthorised access to accounts.

Location Data

District-level GPS matching and manual preferences keep regional pricing and serviceability accurate.

Location is central to our marketplace because pricing, taxes (RTO), dealer availability, and serviceability all vary by district. We collect location in two ways:

GPS / Device Location

With your explicit permission, we access your device's GPS to auto-detect your city and district for accurate regional pricing and nearby dealer identification.

Manual Entry

You may manually enter your pincode, city, or district. We store this preference in your profile and browser session so pricing remains consistent across pages.

We do not sell or share raw GPS coordinates with third parties.

Location Data
Data Sharing & Third Parties

Data Sharing & Third Parties

Data sharing is limited to dealers, lenders, payment gateways, and regulatory authorities.

We do not sell your personal data. We share information only in the following limited circumstances:

  • Authorised Dealers: Your name, phone, vehicle preference, and quote details are shared with the dealer partner assigned to fulfil your booking.
  • Finance Partners: When you apply for vehicle finance, your application details are shared with the selected banking partner (e.g., HDFC, Bajaj Finance).
  • Infrastructure Providers: We use Supabase (database & auth), Vercel (hosting), MSG91 (OTP & WhatsApp), and Razorpay (payments). Each is bound by their own data processing agreements.
  • Legal Obligations: We may disclose information if required by law, regulation, or legal process, or to protect the rights, safety, or property of BookMyBike or its users.

Cookies & Analytics

Session, location, analytics, and preference cookies help run and customize your experience.

We use cookies and similar technologies for the following purposes:

TypePurposeRequired
EssentialAuthentication, session management, CSRF protectionYes
LocationPersist your selected district/pincode across sessionsYes
AnalyticsPage views, click events, conversion trackingOptional
PreferencesFavorites, theme settings, comparison selectionsYes

You may disable non-essential cookies in your browser settings. Disabling essential cookies may affect login and checkout.

Cookies & Analytics
Data Security

Data Security

Encryption in transit, row-level policies, OTP auth, and restricted permissions safeguard customer data.

We implement robust, industry-standard security measures to protect your data:

Encryption in Transit

All connections use HTTPS/TLS 1.3

Row-Level Security

Database policies ensure tenant-isolated data access

OTP Verification

Phone-based authentication via MSG91

Access Controls

Role-based permissions for team and dealer access

Communication Preferences

SMS, email, and WhatsApp messaging keeps you updated on bookings and security transactions.

We communicate with you through the following channels:

  • WhatsApp — Order updates, delivery notifications, and support (via MSG91).
  • SMS — OTP verification codes and critical booking alerts.
  • Email — Quote documents, receipts, and optional marketing communications.

You may opt out of marketing communications at any time. Transactional messages (OTP, booking confirmations) cannot be disabled as they are essential to service delivery.

Communication Preferences
Data Retention & Deletion

Data Retention & Deletion

Data retention spans active memberships, tax timelines, and aggregated analytics retention.

We retain your personal data only as long as necessary to fulfil the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce agreements.

  • Active accounts: Data is retained for the duration of your membership.
  • Closed accounts: Personal data is deleted or anonymised within 90 days of account closure, unless required by law.
  • Financial records: Transaction data may be retained for up to 7 years as required by Indian tax regulations.
  • Analytics data: Aggregated, non-identifiable analytics data may be retained indefinitely for product improvement.

Your Rights

You hold legal rights to access, correct, delete, restrict, and export personal data records.

As a user of BookMyBike, you have the right to:

  • Access — Request a copy of the personal data we hold about you.
  • Correction — Request correction of inaccurate or incomplete data.
  • Deletion — Request deletion of your personal data (subject to legal retention requirements).
  • Portability — Request your data in a structured, machine-readable format.
  • Objection — Object to processing of your data for marketing purposes.
  • Restriction — Request restriction of processing in certain circumstances.

We will respond to all legitimate requests within 30 days at no fee, unless requests are manifestly unfounded or excessive.

Your Rights
Contact Us

Contact Us

Submit queries, corrections, or erasure requests directly to Aapli Autofin's compliance officer.

For any privacy-related queries, data requests, or concerns:

Email

privacy@bookmy.bike

Registered Address

Aapli Autofin Private Limited
A/019, Panbai Nagar, Near Viva Super Market, Nallasopara West, Vasai, Maharashtra 401203

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Terms of Service

Company

More from BookMyBike

Official pages for company information, safety, brand assets, policies, and buyer education.

About UsCompany story and operating model.
Our BlogBuying guides and marketplace notes.
Wall of LoveDelivery stories, customer photos, and handover moments.
StudiosBookMyBike studio and branch locations.
O' CircleMember benefits and ownership layer.
Media KitBrand assets and usage guidance.
SafetyTrust, delivery, and platform safeguards.
Privacy PolicyData collection, sharing, and control.
Terms of ServiceMarketplace terms and legal rules.
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